Flirtatious lavender, rose-pink and shimmer – SWAROVSKI
This years Swarovski S/S’12 launch, dubbed ‘SWING, sing & SHINE’ was deliciously decadent, laced with flirtations undertones of absolute femininity!
Lavender ribbons set with petal-like Swarovski crystals in hues of pastel pink, yellow and pearl highlighted Swarovski’s notion of delicate floral fun.
While bubble-like clusters of jewels made the collection look almost edible as it played on characteristics of boiled sweets in marshmallow colours.
During the (very pink!) event I spoke with the charming Mr. Francis Belin, Swarovski’s Vice President (of Operations in Greater China) who highlighted the trending bead and embroidery motifs displayed in this 1960′s inspired collection as being key this S/S’12.
Amongst talk about Swarovski’s popularity within the Chinese culture, the way it resonates with the wearers here in Hong Kong and Swarovski’s perfect fit due to BIG centered crystals and opulent designs, Mr Belin and I chatted about his favorites within this seasons collection…
‘Regency’ (seen later in the blog) was Mr Belin’s seasonal choice, and he describes this particular piece as being -
(now imagine this being said in a French accent to get the real feel for the words…)
“opulent yet very feminine, it’s decorative but not overwhelming. You have the pastel colour, the embroidery, and you have this flower pattern, which I like very much because at the end of the day it’s a Spring/Summer collection”…
Held at ‘The French Window’ in IFC, Swarovski launched the collection amongst cupcake platforms where guests were encouraged to decorate their own cupcake with frosting, iced flowers and edible silver baubles while sipping on pink champagne.
(ABOVE: …And after! My garden inspired cupcake!)
Presented on vintage glassware filled with sweets, the playfulness of the S/S’12 range was pure gorgeousness and tempted with the scent of sugar.
(ABOVE: Regency – Mr Francis Belin’s choice)
The atmosphere, was highly 60′s orientated – and within that element there was a definite fairytale enchantment to the scene created.
Now nothing screams Princess as much as sparkles – especially when set in such adorably feminine ways!
This collection is currently on show in Swarovski stores around Hong Kong.
Visit the official SITE to find your closest store.
(ABOVE: Bloggers capture the show immediately!)
LOVE the hair and flirty dresses!
(ABOVE – My picks from the collection! Divine glitz and glamor AND practical – everyone needs a watch!)
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